Branding

With a background in product and web design,we know how important the look and feel of your offerings are.

But don’t judge a book by its cover, a brand is not just a logo. Although the look of your brand is important, you cannot forget the underlying principles and personality of your brand, as these are just as vital.

We have 10 branding steps that will kick-start your brand image:

1. Define your brand – What is it that you do?
2. Define your mission and values – How/What do you stand for?
3. What are your objectives? – What do you want to achieve
4. Position your brand – How do you differentiate yourselves from your customers?
5. Think of your brand as a person – What type of personality do you have?
6. Define your customer – Who are your ideal customers/Buyer personas?
7. Set your tone of voice – *This must match your brand personality
8. What are the 10 most important words to your brands?  – Provides the basis for a tagline/slogan
9. Create a logo
10. Produce a brand style guide

Here at Tick, we can walk your through this simple process to help you to create a killer brand!

Get in touch now, we don’t bite.